I wouldn’t say emerging markets and MVNO only. Those are just markets that you can penetrate more quickly, because the Telcos are more flexible. They have 400 Telcos already under contract and they will roll them out until the end of the year, regarding the top up functionality. Quite a lot of markets no?
I see no reason for them to update the whitepaper to lay it up in a simple way, what for now? The price will come from the utility of the token, from how many users they can attract, how many Telcos will start trading/hedging the tokens or how many IoT devices will be connected to the exchange. They are behind their ICO phase, focusing on the product and following the roadmap. No reason to go back.
And the circulating supply is a topic for a two hour tavern session. Mainly you just need to see what the global data market is: 5B subscribers and data trafic which is around 25 exabytes per month and will reach more than 100 in 2023. Plus you always will have holders, lost tokens etc… The 100b circulating supply is already obsolete for the future plans. But hey, Rome wasn’t build in a day, the team has a lot of work in front of them and some people also a lot of months/years of holding.